There are few things with more value than education. Here at Statwax, we’re always learning with purpose. Every member of our team has an unquenchable thirst for knowledge. We strive to improve for our clients, our teams, and ourselves, asking – What more can we be doing? What can we be doing better?
Someone never afraid to challenge herself with difficult questions is our next team spotlight member: Emmelyn Brandt, Sr. SEM Strategist. Emmelyn helps deliver strategy and execution pieces to several of our clients. Both thoughtful and resourceful, she does an amazing job supporting our senior account executives and their efforts in higher ed. Her unrelenting drive to learn more for the benefit of her clients and her team is what makes her an indispensable member of Statwax. Learn more about Emmelyn in our Q&A below!
What makes you proud to work at Statwax?
Everything here is about learning new things and not being afraid to dive in. It’s especially motivating for me because I know I am learning not just for my personal growth but also on behalf of our clients. It’s easy to get stuck in a rut if work is monotonous, but every day here is a little different.
Why did you choose to work at a digital marketing agency that was focused in the education space?
I’ve always been attracted to digital marketing because nothing is set in stone about it. The industry is always evolving and changing, which is translated very well into Statwax’s culture as well. I specifically like that Statwax works in the higher education space because I’m a very purpose-driven person. There is a lot of meaning behind helping an individual find their right path. It doesn’t have to be a traditional four-year university, there are other opportunities and options available. I want to help people get to those options.
What qualities do you think sets Statwax apart from other digital marketing agencies?
What really sets Statwax apart is the people. My team challenges me in a good way while also caring about my needs. I’m not just being asked what I can do, but what do I want to do. When I am here, I feel like there’s a road map and if I am in for the long haul, I have a place here.
How does Statwax support your professional development?
Being young and fairly new into the workforce, finding development opportunities can be difficult. But I appreciate that people are always sharing different opportunities. For example, I will get the chance to attend the Indy Women in Tech Summit this month. Our executive team is always asking if there is anything we are interested in attending – there’s a consistently shared circle of information.
What are some of the ways that the Statwax office celebrates successes?
They always give you opportunities to try things on your own, even if success isn’t guaranteed. When I first started, I struggled with client communication. My manager pushed me to work on that early on, and I was challenged to build on that and learn from my experiences. Through his guidance, I’ve learned to ask myself the tough questions and find creative solutions for them.
What is your favorite part about Statwax’s start-up culture?
I prefer to learn by doing, and this environment fully supports that by providing me with all the opportunities to jump in and learn at any point. I have only been here six months but I already feel like I have grown so much. Everyone is allowed to be different here, and I feel comfortable to press on that question of “what do I like and dislike doing?” and “what interests me?”
What do you enjoy doing in your free time?
I love hanging out with my animals. I have a cat and a dog, and I really want to add another dog into the family at some point. I really enjoy traveling as well. I’ve spent time in Cambodia, Peru, and backpacked through Europe right after college. I also just went vegetarian a month ago so I’m learning to navigate through that lifestyle. Luckily, our executive vice president is also vegetarian so I can get some guidance from her!
What is a goal/aspiration you have for the upcoming year?
It’s so easy to just work on fixing what is already there. But I want to start working on bigger picture ideas and bringing in new opportunities within the space that we work in.
Any advice for our readers?
Don’t be afraid to fail, and don’t be afraid to pursue what interests you. It is easy to tunnel-vision on money-making, especially when we are young. But I strongly believe that knowledge wealth is more valuable than monetary wealth. It will pay off in the long run.